I used to work for a company that sells dental care products about a year ago being a promoter for them when they released a new product that claims to have the formula that would be able to remove plaque from your teeth in a more efficient way. Honestly, I didn’t really see the difference between the ones they’re putting out and the ones they’ve put out before. Both of them boast about the same thing, both of them claim to reduce some sort of build up in our mouths, and both of them somehow have the same odd way of making it look like a traditional addition to toothpaste have a monumental effect towards removing these germs. What is the main sales pitch for these businessmen? Fear.
They aid in the unverified, but a certain scary claim of a fact that our mouths have bacteria build up every day and it’s best that we know which toothpaste to use to magnify the disinfectants of these bacteria from our mouths. Unfortunately for us, we have been fed with a lot of scary facts from the media about tooth decay, the inflammation of the mouth, and bad breath that we – fuelled by our own fear of social ostracisation and concerns of health – fund for these products in large amounts every year so that we can feel good about ourselves that we are in fact saving ourselves the trouble of losing our teeth. Well, when the fact that brushing our teeth twice a day is helpful, tricking ourselves into thinking that a special brand of toothpaste that was advertised a month ago can do you so much more good than the ones that you’re having might not be the best way to dealing anxiety towards dental hygiene.
This could also be applied in other applications on products too, such as cars, food products, and such. With the right advertising and the right presentation of the product itself, even regular hardware would look and sound extremely valuable depending on how the marketing agents claim it should be. This is what we call the power of suggestion. People who have these abilities to try planting an idea without trying much – just by suggesting things that we all would probably assume in a daily ritualistic notion.
For example, If I were to ask you to imagine a cold ice lemon tea drink right now, I would probably ask you to imagine it’s sweetness, the chilled liquid oozing down your throat on a really hot day of running and walk, you’re extremely parched and this drink just helps in rejuvenating some energy that’s been lost on you and you feel so much better. Now think of it lemon taste that’s filled with the right amount of taste balanced with the sugar inputs in the drink itself. Now, that’s what I call lip smacking.
For example, If I were to ask you to imagine a cold ice lemon tea drink right now, I would probably ask you to imagine it’s sweetness, the chilled liquid oozing down your throat on a really hot day of running and walk, you’re extremely parched and this drink just helps in rejuvenating some energy that’s been lost on you and you feel so much better. Now think of it lemon taste that’s filled with the right amount of taste balanced with the sugar inputs in the drink itself. Now, that’s what I call lip smacking.
Again, I’m sure that you have thought about grabbing yourself a glass of an iced lemon tea while you’re done reading this or maybe right after this instance, or maybe thinking of getting a cold drink of water, or maybe at least imagining the taste of ice lemon tea that you would most probably love to have it right. If you haven’t experienced these symptoms yet, then it’s either that my act wasn’t convincing to the reading eye, or you simply just hate iced lemon teas. But it’s perfectly fine, I am not an expert in this but, unfortunately, the ones that the claims made are not indications that every person who knows the power of suggestion would tend to abuse it, but just a subjection that most of them do. This applies to everything else too; like how every other sense of knowing something is naturally subjected to. It can also come towards its appeal in the presentation of another idea or teachings too.
Am I going through with tradition? Yes. People still want to believe that performing some sort of ritual or lighting joss sticks around your house would definitely give you lots of prosperity and good fortune – or along the lines of good lucks and having a great balanced aura overall when it is just the trickery of the mind by yourself. Yes, you lie to yourself that it somehow benefits you spiritually or mentally and in a way, gives you the motivation to enjoy life as if it was as always. Sooner or later, some other guy is going to come around and knock on your front door that it is best that you try having a bonfire once in awhile, buy a bunch of books with quotes about prosperity and read it everyday, or buy this pyramid that has a diamond it in that will definitely balance the chi energy in your house to a more delight-able aura; when I could bet that eventually you would know that these things are not the things that you really should contribute in your life, and, that the fact emerges that these things would never contribute anything in your life other than providing a cool ornament for your coffee tables.
The way that these messages are projected to use are just so sweet sounding to our ears, on certain occasions it lets our guards down for a while and not use rationality and reasoning in deducing some of these claims as facts or fiction. The problem with humanity right now – at least one of its vast majority of problems – is the need to hear what they want to hear and not hearing what they would need to (This would heavily relate to my earlier post entitled “The Truth Hurts”). The ultimate power of suggestion enables people to accept anything without a lick of evidence to back it up just because of how it is being presented and falsely admitting to themselves that it benefits in a certain way when it clearly does not.
We need to change the way we think for ourselves soon and fast; for this time the people who have been exploiting these methods of persuasion have made a fool of us all it this would definitely be a reoccurring assurance that there will be more efforts into fooling us in creative ways. The question is, would we be smart enough to be fooled twice by our own desires of always having the best of everything?